Another in the series of tips. Yet a bit different – as with AI tools it really depends on what it is you need.
As with everything start with your goal – want to find a better and more professional-looking email on a regular basis? Then a marketing automation tool will be helpful.
Want to measure how customers respond to content and follow up with the most engaged in your database? Again a marketing automation tool is helpful.
Want to give customers to your e-commerce site real-time help for frequently asked questions? A chatbot is fabulous.
Natural language processing tools can help analyze customers’ feedback to improve your product offering.
And recommendation engines can encourage shoppers to add a similar or related item to the basket.
Let´s not forget Grammarly for checking spelling and grammar (English language )!
Okay, we´re all tripping over Chat GPT as a substitute for writing. See ChatGPT as an inspiration engine. Enter in say ´AI tools in Marketing´ and see what it suggests. As with storytelling be authentic and use your own words.